BVE 2017 The annual London 3 day event, broadcast video expo has always promoted the latest developments in video technology. I’ve been attending this event for a good number of years, since the days when the Canon XL1 and Sony PD 150 mini DV cameras were the next big thing. DV, HD and 4K video, DSLR’s, drones… Continue Reading
Virtual Reality I’ve noticed while reading back on some of these posts concerning virtual reality that a post date is important to include as the technology and the industry is evolving so rapidly. Virtual reality has been round for a few decades though a new breed of consumer VR technology is launching this year. I first… Continue Reading
BVE (Broadcast Video Expo) 2016. Britain’s biggest video production industry event. What is BVE? I’ve been attending BVE for 15 years. It’s my annual three-day opportunity to geek out on technology, network and get a feel for where the video production industry is going. I find it to be an incredible resource of information, education… Continue Reading
Video production and branding Introduction For a long time I’ve been fascinated by the way our lives are becoming more and more documented through photos and video. Kids are growing up these days having the whole process filmed and photographed. It surely must be having an effect on our self image and culture wide identity.… Continue Reading
Since the advent of film the moving image has been used to influence, advertise and market. With the exception maybe of virtual reality technology, video is the nearest we have come to creating a sense of direct experience remotely with an audience. It can convey personality, trust, authenticity and emotion directly through onscreen appearances and indirectly… Continue Reading
The 411 Rule and Promotional Video The 411 rule was popularised by Joe Pulizzi of the content marketing Institute. It was originally based on Twitter engagement though can be applied to other forms of content marketing. I’ve been wondering how this applies to video content. The rule suggests that for every self serving tweet a relevant… Continue Reading
The Business Show, London, 2016 I was approached by the Business Show (formerly the great British business show) earlier in the year to exhibit though for various reasons wasn’t able to make it. I did however attend as a guest for the first time and was impressed by the diverse array of seminars and networking. The… Continue Reading